In a digital-first world, marketing executives may question the role of print in their strategies. However, print continues to be a powerful medium, offering a tangible, credible, and engaging way to connect with audiences. While digital marketing is essential, print remains a valuable complement, providing unique benefits […]
Read more →Print and digital marketing are not in competition Print and digital are not in opposition to one another; rather they complement and strengthen each other. Print drives website traffic, increases brand awareness and offers an enhanced interactive experience. Digital offers instant communication convenience and can reinforce a […]
Read more →Reprinted from Ricoh Business Booster. With the millions of emails sent every day, it’s almost impossible to stand out in a consumer’s inbox. Marketers that want to draw attention to a product or service, are taking a step back from the digital noise and investing time […]
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