Jeremy Hirsch is the Founder and President of Aptus Digital.
He is a senior marketing executive with a proven track record of success in helping organizations connect with their customers, expand their relationships and build loyalty. Jeremy has deep experience in lead generation, digital marketing, brand building, sales management, business applications to support sales/marketing, and customer service.
The Aptus Digital Team, led by Jeremy, consults on sales and marketing projects to help clients achieve goals – typically focused on hitting sales results.
Seasoned Marketer
Jeremy has over 20 years of diverse business experience –ranging from startups to multi-billion dollar firms – in such industries as B2B and consumer software, retailing, wholesale trade, and services. His positions include:
- Managing Director, Buyer Experience for FedEx Supply Chain (a $150m division of Fed Ex)
- VP of Marketing & Customer Support for VC-backed eMarketing software company
- VP of Marketing at largest sales & marketing agency in gift and home industry
- Acting VP of Product Management for eCatalog software firm
Jeremy earned an MBA from Carnegie Mellon University and a BA Cum Laude from Duke University
Aptus Digital has a wide range of successful client engagements. View list.
Deep Experience in Digital Marketing
Disciplined Approach to Sales Management
Jeremy works frequently with private companies in defining sales processes, compensation programs, recruiting and sales penetration strategies.
He believes that marketing and sales must have a tight, integrated relationship with both groups focused on attaining the joint sales goals. Jeremy also has experience in managing inside sales teams.
Strength in Business Applications
In addition to his depth in marketing, Jeremy has led the implementations and the operation of many business software systems (Customer Relationship Management, Sales Force Automation and Marketing Automation) to support businesses connecting with prospects and customers.
He also managed the Information Technology department for a 300 person enterprise.
Many departments excel on the creative side of marketing, but struggle with how to set up the right systems to engage, track and convert customers. Jeremy has many years of success in setting up such systems.